Despite it's new design twitter's numbers in the US seem to have fallen this past year. Pew released a study that shows only 8% of Americans online use Twitter – this was far lower than the 24% figure shared at the end of last year. The research also indicated that Twitter is skewed towards a younger and urban demographic. It is used by 11% of people in urban areas, and is used by 14% of 18-29 year olds compared with 7% of those aged 30-49. Interestingly, Women are also more likely to tweet, with 10 percent using Twitter versus 7% of men. Twitter also is proving to be 2x more popular popular among African Americans and Hispanics as it is with whites.