ON: Digital+Marketing: ON: UMA vs. Lancome

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May 10, 2008

ON: UMA vs. Lancome

What do you get when your lazy web master forgets to pull down the your last campaign?

French Cosmetic Titan, Lancome, has just found out.
The company is being accused of continuing to use and drive sales on its Asian and Canadian web "Billboards" by using Uma Thuman's face without Uma's permission.

Uma has filed a 15 million dollar suit.

Lancome countered with a suit saying they never "knowingly" used Uma's image and thought that the web pages were "inadvertingly archived".

Rumor has it that Lancome only offered her 100k for the illegal use of her image after her 5.8 million dollar contract was up.

So what do you think...

Talent fee theft? Or a incompitant web company?

Posted by ArtistaPena on May 10, 2008 at 05:03 PM in Brand Troubles | Permalink

Technorati Tags: Lancome, Uma Thurman

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Marketing Mavens

ON: The Road

Photos from the road, the day, the meetings and a few ironic random finds. Catch up with me on my adventures! This is a visual time line of my life ON: The Road.